Tag Archives: crowd fund

How to Provide Investor Protection in Crowd Fund Investing

Creating prudent investor safeguards is an important part of enabling a vibrant and effective crowd fund investing ecosystem.  With this in mind, we propose a series of steps to increase transparency and accountability while limiting the opportunity for fraud and abuse.

How to Provide Investor Protection in Crowd Fund Investing

 

Creating prudent investor safeguards is an important part of enabling a vibrant and effective crowd fund investing ecosystem.  With this in mind, we propose a series of steps to increase transparency and accountability while limiting the opportunity for fraud and abuse.

 

Investor Risk Proposed Rules to Mitigate Investor Risk
How do you prevent large scale fraud? Limit the maximum amount any one entrepreneur/company can raise via crowd fund investing platforms to an aggregate of $1 million
How do you keep large corporations from using this as a loophole for cheaper financing? Limit the types of companies that can utilize the platform to those that are less than 50 employees (and not a majority owned or wholly owned subsidiary of another entity) with less than $5 million in revenue in the previous calendar year
How do you prevent someone from swindling all of Grandma’s retirement? Limit the amount that anyone can invest to either $10,000 or 10% of their prior year’s Adjusted Gross Income (whichever is lower)
How do you prevent limited disclosure requirements from increasing risk? Have the crowd vet the entrepreneur.  Create a standards based set of data that each entrepreneur must complete in order to attempt to seek funding.  Then enable a communication channel for investors and entrepreneurs to communicate about their questions, ideas and solutions.  Investors only invest in entrepreneurs that have complete information and a product or service that the investor believes in.  Connecting this service to social media groups whereby the entrepreneur and investors are part of the same group, the investors can ask questions of the entrepreneur and the entrepreneur can solicit the investors for help, experience, contacts, etc.  Investors can rate the entrepreneur following their investment and entrepreneurs can rate investors.
How do you protect against professional scam artists? Just like when financing a major purchase or renting an apartment, Crowd Fund Investing entrepreneurs must agree to credit checks that match their name, social security number and receive a credit score that the crowd can view.  Make the initial money loans that the entrepreneur is personally responsible for.  If he/she defaults it appears on their credit report.
How do you prevent someone from attempting to raise funds without proper planning? Crowd Fund Investing must be an all or nothing platform.  If the entrepreneur doesn’t raise all the requested funds within the specified timeframe, the funding round closes and the investors keep their money.  By limiting the amount of money individuals can contribute, an entrepreneur has to be careful about how much money he is asking for (if he asks for too much and doesn’t reach his funding target, he doesn’t get funded).
What about nondisclosure/lack of transparency? Make the entrepreneurs fill out standards based information about themselves and how they will use the capital.  Have them attach links to their “social proof” from various online communities (LinkedIn, eBay, Amazon, Facebook, etc) profiles that show how the “crowd” views them.  Most of these investments will be made to individuals that are already known to the investors via social media platforms.  Investors will be provided with standards based agreements and this information will be stored within the community, and a data set of relevant investor and entrepreneur data will be transferred to the SEC on a quarterly basis. Examples of this dataset might include:  company name, entrepreneur name, funding rounds attempted, funding rounds successful, number of investors, total investment raised, investor names, etc.
How do you prevent people from “underwriting” & “reselling” the securities? Restrict the shares and mandate that shares must be held a minimum of 1 year by the acquirer.  Let people know that they are buying restricted shares and there is no secondary market to them.  Make sure they understand that unless the company is sold, merges or goes public they will not see a return. (Shares can be transferred to family)

 

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The Sweet Smell of Progress

Cover Story WSJ - April 8, 2011

It has been just over 1 month since we launched this initiative and today we take heart in the fact that the SEC is listening to our concerns.  Without directly mentioning our names, Startup Exemption was part of today’s (April 8, 2011) Wall Street Journal cover story: U.S. Eyes New Stock Rules – Regulators Move Toward Relaxing Limits on Shareholders in Private Companies (http://on.wsj.com/eBJC52 – subscription required)

On March 22nd a Congressman we have been working with sent a letter to the SEC asking them to explain if there is a correlation between the decrease in capital formation in the U.S. since 1996 and antiquated U.S. Regulations.  In that letter we contributed six questions that asked the SEC to respond to our crowd fund investing solution that could immediately get capital flowing to entrepreneurs but is hindered by regulation.

In particular we asked: Continue reading

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Our Response to the Bloomberg News Editorial

The following was sent to Susan Antilla as well as her editor at Bloomberg News following her March 28th piece, Making Whoopi as Small Investors Absorb Risk: Susan Antilla.

Hi Susan,

How depressing.  I don’t understand how all our communication led to your summary that we are choosing ‘business interest over investor protection.’  When time and again I spoke of working in “the spirit of the law.”

In one of my emails today I even said, “We are not trying to circumvent the law but to come up with a commonsense solution that will let Americans invest a little, essentially risk-less money into entrepreneurs who cannot access capital the traditional way.  I think it is important to reiterate that while we do think the maximum anyone can invest should be limited to $10,000, we highly doubt, based on the principals of crowd funding, that people will be investing that singular, large amount.”

You focused solely on the $10,000 figure when I stressed, “What makes crowd funding such a powerful way to raise money is that thousands of people can invest $100.  People that have large amounts of money and are looking to invest will most likely not use this model and continue to use the traditional means.”  The article made it sound as if everyone was going to risk $10,000?  I thought I had made it clear that my intention was to help startups crowd fund small amounts of money from many different people?

Crowd fund investing is not a solution “to the aggravation of regulation” but rather a commonsense framework to help entrepreneurs while at the same time following the spirit of the securities law: protecting the investor and enabling companies to raise money.

Continue reading

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When Reporters Neglect to Share all the Information

Over the past few days I had the opportunity to be interviewed by Susan Antilla from Bloomberg News about Crowd Fund Investing (CFI).  When we spoke there were are a few points I always circled back to:

a)    It is not our intention to work around the law but rather to work within the spirit of the law – anti-fraud & investor protection.

b)   If crowd funding has worked in principal to help launch art related projects, then within a commonsense framework, it too should be able to work with small investments in startups/entrepreneurs.

c)    While I agree that the government needs to oversee the securities markets to prevent large, difficult to understand organizations from taking advantage of investors, I do not see how regulating a $25 crowd funded investment in a transparent startup would require the same oversight.

d)   Crowd funding isn’t a way to debunk millions of dollars from Americans but a way to let the people decide if and what they think is a good business idea and if and how much they should invest.  An entrepreneur/startup will not get funded if he doesn’t pass the muster of the crowd or meeting his funding targets.

In addition, the March 26th blog entry “How Risky is Crowd Fund Investing,” was presented to her as ways to mitigate risk.  Much to my dismay, these points were ignored in her story.

Luckily, the majority of our conversations took place over email.  So take a look at what  she wrote (Making Whoopi as Small Investors Absorb Risk: Susan Antilla) and then see the our response to her (with actual text cut and pasted from email correspondences with her).

Media exposure is important and in order to effectuate change, we need that exposure.  However, it is a shame when reporters with a platform to disseminate two sides of a story utilize it in way to craft a story that has little bearing to what is being presented. It’s especially disappointing when reporters from respectable publications leave out large amounts of information from an interview in order to present an invalid angle to a story.

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How risky is Crowd Fund Investing (CFI)? Capital Flow & Investor Protection

Crowd Fund Investing is probably less risky than public companies because the crowd has access to more, and easier to understand, information about the entrepreneur and his company.  In CFI, no one is forced to make an investment.  Quite the contrary, people typically won’t make an investment unless they feel comfortable about an idea and the entrepreneur behind the idea. His executive summary will discuss the idea, how it will make money and why people should invest in him.  Since CFI is an “all or nothing” platform, if an entrepreneur doesn’t hit his funding goal because he didn’t have a winning idea or he asked for too much money, then the investors don’t fork over their cash.

Doing nothing isn’t an option because if we don’t get capital flowing to entrepreneurs/startups, then they won’t create the jobs that will spur the economy. Since the banks aren’t lending, credit cards are charging exorbitant interest rates and the private equity folks are only concerned about the next Facebook, someone has to help the little guy.

Crowd Fund Investing is based on groups of individuals giving small amounts of money, $50, $100, $500, to entrepreneurs to help them start their businesses.  While we suggest a $10,000 limit to each investor, based on the way crowd funding works, we highly doubt individuals will be making singular, large investments like that.  Another way, we reduce risk by limiting exposure. Continue reading

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Whoopi and Neiss in the WSJ

Today the Wall Street Journal picked up the story of the startup exemption.  As more people hear about this exemption being pushed forward the more people that realize it is a tangible solution to getting money flowing in our economy.

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The US Takes Steps to Improve the Economy by Focusing on Startups

Senators John Kerry, D-Mass., and Richard Lugar, R-Ind. are leading the way to ease immigration requirements for foreign entrepreneurs with their “Startup Visa” bill. There are many different requirements to qualify for the Startup Visa, but most importantly the foreign entrepreneur must directly create jobs for Americans.  Essentially, what this is saying is that foreigner entrepreneurs will be allowed to come and work in the US if they have a direct and major impact on the US economy.

These visas will not effect the overall immigration quotas in the US, they will simply be using unused visas. Entrepreneurs, small businesses and startups are the way we are going to grow our economy to get out of this recession.  The UK has already realized this and have passed a Startup Visa of their own recently. It is important to note that the crowd funding exemption we are talking about here at Startup Exemption is already allowed in the UK.  If the US does not move fast we are going to get left behind while entrepreneurs, money, and jobs flow overseas to the UK and other more forward thinking countries.

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Miami Beach Entrepreneur & Whoopi Goldberg Team up to Help Entrepreneurs Access Capital

Want to know how we are going to kick start our economy?  Follow successful entrepreneur and Miami Beach resident, Sherwood (Woodie) Neiss and you’ll see.

Woodie is another one of those “Type-A, I can do anything I put my mind to” personalities.  He is an ambitious entrepreneur who just won Miami’s “Startup Weekend” with an idea to use smartphones for instant polling.  He was also in the June, 2006 INC cover story “From the Heart” where he helped start and grow a 3-time, INC 500 company that solved the problem of getting kids to take yucky tasting medicines.  (He successfully exited from that company in 2007).

According to Neiss, the traditional means of startup and growth capital are no longer available to entrepreneurs.  “This capital is critical for startups and small businesses to grow and hire Americans,” he says.  While government is focused on trying to fix the current system, he thinks the solution goes back to our roots.  Roots?  Yes indeed, but not the kind you find on vegetables.

“You see,” says Neiss, “when our Nation was born there weren’t big corporations, large banks or even private equity & venture capital.  For example, there were businesses like the blacksmith and his customers who needed tools.  Customers purchased his products, which paid for his employees and helped fund his growth.   And they were his neighbors.  Only today do we identify a problem; then come up with a solution (aka product) and think, “ok now let’s find some Venture Capital.” Continue reading

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US companies look to China for investment

Small businesses and startups in the United States are having an increasingly difficult time raising the money they need to expand their businesses.  During the recent economic downturn funding has become increasingly difficult to find. Banks have stopped lending, credit card companies are tightening up their lending requirements, and there is substantially less Venture Capital and Private Equity available.

The money is out there but there but it is simply not flowing from the people who have it to the people that need it.  Making this problem worse is the stringent investment regulations that the SEC imposes on small businesses. Entrepreneurs and small businesses are starting to look outside the US for the capital they need to expand their businesses.

A recent article in the WSJ highlighted just such a situation.  A small manufacturing business in Riverside California, has been desperately searching for capital so it can hire more workers and expand its operations.  “During the downturn, we went on the hunt for capital, but after 44 presentations we came up short,” says Mr. Williams, 56 years old. Continue reading

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